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Oliver Buchannon
Joao Martins

LUXURY

+2

Deep dive into Wimbledon:  the Numbers Behind Tennis's Most Valuable Sponsorship Portfolio

Jul 2, 2025

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15 min read

Deep dive into Wimbledon: the Numbers Behind Tennis's Most Valuable Sponsorship Portfolio

The business strategy behind tennis's most valuable partnership portfolio

Joao Martins
Joao Martins

WELLNESS

+2

The Great Wellness Reset: Unplug and Thrive in 2025

Jul 2, 2025

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2 min read

The Great Wellness Reset: Unplug and Thrive in 2025

Every aspect of our lives has been digitized. Our friendships and social circles mapped out, our movements, our interests, our heatbeat, our run pace, our tastes. Everything.But now, something unexpected is happening. The most digitally native generation is leading a counter-revolution and creating the Age of Analog Wellness.

Joao Martins
Joao Martins

LUXURY

144 Daily Phone Checks Are Redefining Luxury

Jul 1, 2025

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3 min read

144 Daily Phone Checks Are Redefining Luxury

The wellness industry is (like many) in constant transformation, but this time, it’s not about what we’re adding to our lives. It’s about what we’re deliberately taking away.

Joao Martins
Joao Martins

DIGITAL

Digital David's Playbook: Revolutionizing Client Experience in the Age of Tech Giants

Feb 27, 2025

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4 min read

Digital David's Playbook: Revolutionizing Client Experience in the Age of Tech Giants

-86% of buyers willing to pay more for better customer experience-AI-powered chatbots can handle up to 80% of routine customer inquiries-Personalization can increase customer spending by up to 500%

Joao Martins
Joao Martins
Miss Moneypenny and The Virtual Assistant Revolution

Feb 27, 2025

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5 min read

Miss Moneypenny and The Virtual Assistant Revolution

Understanding the VA Phenomenon: More Than Just Outsourcing

Joao Martins
Joao Martins
Savvy Business Moves: Leveraging the (Simple) Power of Productization for Success

Mar 8, 2024

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3 min read

Savvy Business Moves: Leveraging the (Simple) Power of Productization for Success

Productization is a transformative business strategy applicable to diverse industries and business models. Keep it clear, keep it simple!

Joao Martins
Joao Martins
Strategic Decision-Making for Founders: Funding vs. Bootstrapping

Nov 2, 2023

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4 min read

Strategic Decision-Making for Founders: Funding vs. Bootstrapping

The journey of a startup is undeniably shaped by pivotal decisions, and among the most crucial is the choice between funding and bootstrapping.

Joao Martins
Joao Martins
Web3 Company Stocks to keep an eye out for

Oct 31, 2022

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4 min read

Web3 Company Stocks to keep an eye out for

“in the long run we will all be dead”

Joao Martins
Joao Martins

Beyond The Pitch

www.feverpitchagency.com

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